This paper aims to assess the relative importance of a NIMBY (‘Not-In-My-Back-Yard’) stance on an individual's opposition to the siting of a wind farm vis-à-vis other predictors, such as perceived effects (costs, risks and benefits associated with the project), perceived fairness of the siting decision and societal trust. Data originate from two case studies, a small wind farm of just two wind turbines in southern Greece and a mega-project of 153 turbines on the Greek island of Lesvos (aggregate N = 334). We use structural equation modelling (SEM) for testing the theoretically-suggested relations between the various constructs. We find that NIMBY is not the most important predictor of opposition while it is strongly correlated with other predictors, such as the perceived unfairness of the siting decision as well as the risks and costs associated with the wind farm. These latter findings undermine the common-sense idea that wishing a wind farm out of one's vicinity (‘Not-In-My-Back-Yard’) is an example of mere ‘free-riding’. Since the fit of the SEM models was found to be moderate, we discuss the limitations of our study and the implications of our findings as well as suggesting pathways for future research.